HomeTechnologyMeta previews AI tools developed for its platforms.


NEW YORK: Facebook owner Meta Platforms ( META.O ) on Thursday gave employees a glimpse of a series of AI tools it was building, including chatbots like ChatGPT, built for Messenger and WhatsApp. who can communicate using different personas.

According to a summary of the session provided by a Meta spokesperson, company executives speaking at the all-hands meeting also demonstrated an upcoming Instagram feature that can change user photos via text prompts and another that Can create emoji stickers for messaging services.

The showcase provided the first concrete indication of how the social media giant plans to make its generative AI tools available to its 3.8 billion monthly users, with rivals such as Google, Microsoft and Snapchat incorporating such tools into their products. Months after the launch was announced. .

Meta has yet to roll out any consumer-facing generative AI products, though it did announce last month that it was working with a small group of advertisers to test tools that could use image uses AI to create variations of background and written copy for their ad campaigns.

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The company is also reorganizing its AI divisions and spending heavily to shape its infrastructure, after determining early last year that it had insufficient resources to meet the needs of its AI products. There is a lack of hardware and software capability to do so.

Meta Chief Executive Mark Zuckerberg told employees in a session Thursday that advances in generative AI over the past year have made it possible for the company to build the technology “into every single one of our products.”

In addition to consumer-facing tools, executives at the meeting also announced a productivity assistant for employees called MetaMet that can answer questions and perform tasks based on information from the company’s internal systems. Is.

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