HomeMagazineBeyonce Is Launching A New Perfume: What's To Know?


beyonce Launching a new fragrance for the first time in years.

41 year old singer announces his latest business venture via her website earlier this month. The fragrance, which remains undisclosed at this time, was created by Beyoncé in France and features top notes of clementine and golden honey mixed with rose absolute and jasmine samba. The base of the fragrance includes Namibian myrrh and golden amber.

As Beyoncé shared, the product will be “incorporated into art”, and will retail for $160 for a 1.7-ounce bottle. Eager fans can pre-order the fragrance and expect delivery by November. Buyers will receive a “special gift” with purchase.

Beyoncé’s return to perfume follows the release of her first fragrance, Heat, in 2010. The spray, which is packaged in a sexy red bottle, has a musky amber scent mixed with almond macaroon, blush peach and honeysuckle nectar. The perfume currently retails for $88 on Amazon.

It appears that Beyoncé is busy building a beauty empire. In May, she just launched a haircare linei’m kicking him Renaissance world Tour, The singer posted a carousel that included a photo of her sitting at a beauty vanity and holding a curling wand. Elsewhere in the picture, a range of unlabeled products can be seen on the counter. The jars, which appear to be spray bottles, were filled with the golden liquid.

In the second slide, a young Beyoncé is photographed styling her hair with curling rods. In the final post of the slideshow, Beyoncé revealed the details of the collection.

“How many of you knew that my first job was doing hair in my mom’s salon?” Beyoncé debuted. “Destiny’s Child got our start by performing for customers while they were getting their hair done. I met so many different types of enterprising women at her salon.

She continued: “I have seen firsthand that the way we nurture and celebrate hair can directly impact our souls. I saw him getting well and serving many women. After learning so much about his childhood journey, I have always dreamed of carrying forward his legacy. I can’t wait for you to experience what I’m creating.

Of course, the post inspired members of the Beyhive to offer their own thrilled reactions. “I’m ready to spend my money,” one fan wrote in the comments section. Another joked, “She’s going to take all our coins again,” while a third asked, “Are we getting a wig line?”

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